Group Sales Manager — Boutique Luxury Market

Responsibilities

• Develop and manage the group sales pipeline for a PDC boutique luxury property: target segments include high-end wellness retreat operators (yoga instructors, wellness coaches, corporate wellness programs), luxury incentive programs for premium brand clients (fashion, technology, financial services), and destination wedding couples who want a boutique Riviera Maya experience with 20–80 guests
• Prepare and present boutique group proposals that lead with the experience rather than the logistics: the PDC boutique group sale is a quality argument, not a capacity argument — the proposal communicates the specific cenote access, the eco-property's culinary identity, the private cenote morning yoga option, and the genuine individual attention that a small-group booking at this property receives
• Coordinate with the eco-property management on SEMARNAT-compliant group experience programming: the boutique Riviera Maya property's group product includes activities that require SEMARNAT compliance — cenote access, reef snorkeling, and marine reserve proximity — the sales manager understands and communicates these protocols as program features
• Manage the retreat and wellness group market: wellness retreat operators book 3–7 day property buyouts at boutique Riviera Maya properties at ADRs 30–50% above the property's standard room rate — the sales manager develops relationships with the wellness retreat operator community and positions the property as the Riviera Maya's preferred boutique retreat venue
• Handle the destination wedding group sales for the boutique market: PDC boutique wedding couples are typically more design-conscious and experience-focused than the Cancún all-inclusive wedding market — the sales presentation must be visually compelling and experience-specific
• Attend wellness travel and boutique luxury travel trade events

Requirements

• Hotel group sales experience; boutique, eco-property, or wellness retreat market preferred
• English and Spanish bilingual; European language strongly preferred for the PDC international group market
• Wellness retreat and luxury boutique group sales competency
• Proposal quality at a visual and conceptual standard appropriate for luxury group buyers
• Commission-driven commercial motivation

Benefits

• IMSS, aguinaldo, paid vacation + premium
• Staff meals
• Fixed monthly + group revenue commission
• Career development in the boutique luxury group sales market
• Integration into the Riviera Maya's boutique retreat and wellness operator community

Work environment

Group sales manager at a PDC boutique luxury or eco-luxury resort. Wellness retreat, luxury incentive, and destination wedding group sales for the Riviera Maya's high-ADR boutique hospitality segment.

About the role

The PDC boutique group sales manager who wins a 35-person luxury fashion brand incentive trip — who in the proposal included a private sunset cenote experience, a custom tasting menu prepared by the property's chef with Yucatecan sourcing, and a wellness morning designed by the property's yoga instructor — who on arrival day oversees 35 people who came expecting a nice resort and received something that felt genuinely curated for them — is selling a product that no Cancún all-inclusive can replicate. The cenote at sunset with 35 people and no other groups present is a product that requires a boutique property, a strong network, and a sales manager who knew how to connect the client's aspirations to exactly that experience.